Reaching the inbox isn't your goal - engaging people is.Reaching Inbox Not Goal Engaging People
Customer Loyalty is mostly about choosing the right customers.Customer Loyalty Is About Choosing Right Customer Quotes
As a company you need to get to the future first, ahead of your customers, and be ready to greet them when they arrive.Future Ahead Of Customer
People don’t buy what you do, they buy why you do it.People Buy Why You Do It
Why waste a sentence saying nothing?Why Waste A Sentence Saying NothingMarketing is no longer about the stuff that you make, but about the stories you ...
When you start with what’s at stake for the buyer, you earn the right to their attention.Right To Attention Marketing Skills
You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.Can Not Ask ...
Getting the like is easy. It’s a light action. Anything else requires trust.Getting Like Is Easy In Marketing
You can not educate people into buying your product.