[wpsm_quote author=”Erik Harbison” float=”none” width=”100%”]If Social Media is the cocktail party, then email marketing is the ‘meet up for coffee’. The original 1 to 1 channel.[/wpsm_quote]  

[wpsm_quote author=”David Ogilvy” float=”none” width=”100%”]When you have written your headline, you have spent eighty cents out of your dollar.[/wpsm_quote]  

[wpsm_quote author=”Lee Clowes” float=”none” width=”100%”]Having a lot to say is never a good enough reason to actually say it.[/wpsm_quote]  

[wpsm_quote author=”John Hayes” float=”none” width=”100%”]Bait without a hook is just food.[/wpsm_quote]    

[wpsm_quote author=”Confucius” float=”none” width=”100%”]Tell me and I will forget, show me and I may remember, involve me and I will understand.[/wpsm_quote]  

[wpsm_quote author=”Hans Smellinckx” float=”none” width=”100%”]If you are not seeing the email channel as a money making machine, you have the wrong strategy.[/wpsm_quote]  

[wpsm_quote author=”Kath Pay” float=”none” width=”100%”]Every email is a customer survey of your target market, by testing they vote on what resonates best with them.[/wpsm_quote]   [wpsm_quote author=”Kath Pay” float=”none” width=”100%”]Email is a push channel, so we need to push it to work harder.[/wpsm_quote]

[wpsm_quote author=”Samuel Hulick” float=”none” width=”100%”]On the highway to user/product love, lifecycle emails are road signs providing timely guidance, not annoying billboards.[/wpsm_quote]  

[wpsm_quote author=”Dan Munz” float=”none” width=”100%”]How to write a good email: 1. Write your email 2. Delete most of it 3. Send.[/wpsm_quote]

[wpsm_quote author=”Dela Quist” float=”none” width=”100%”]To not have an email address is the digital equivalent of being homeless. Without it you can’t shop online, bank online or engage with social media.[/wpsm_quote]